Internet Marketing: A new trend in Marketing

I. What is Internet Marketing?

Wisdom jobs career edge says, Internet Marketing is generally defined as Internet advertising and marketing of products through the channels of internet, which is well known as e-commerce. Online marketing can also be done by using other traditional channels like radio, television, newspapers and magazines. At present Internet Marketing is done in various forms like web marketing, email marketing and social media marketing.

► Web marketing includes e-commerce web sites, promotional or informative Web sites, online advertising on search engines, and organic search engine results via search engine optimization (SEO).
► Email marketing includes advertising and promotional marketing activities through e-mails to the existing customers.
► Social media marketing is the combination of advertising and marketing through social networking sites like Face book, Twitter, YouTube and Digg.
► Search engine marketing is a kind of marketing which promotes the website ranking with the aim of increasing the visibility of the site pages.
► Search engine optimization is popularly known as SEO which is pertained to improve the site visibility through natural search results.
► Referral marketing is a type of internet marketing which introduces a product to the new customers on word of mouth.

II. What are the advantages of Internet Marketing?

According to wisdom jobs reviews, following are the advantages of internet marketing.

► It is very cost effective and easily reachable to the target audience
► Companies can follow this kind of marketing for an easy and quick sale of products
► The results of the Internet Marketing can be tracked easily with immediate effect of the results
► The various channels of internet marketing like campaign mails, online chats and video conferencing are more economic to communicate
► There is no limitation to sell the products online
► Multiple modes of payment is available through online
► Email marketing helps you reach more people with a single mail
► Your product can be seen by many people throughout the world
► It is very affordable and cost effective product promotion method
► Online marketing also created scope for work from home jobs also.
► Growth in number of online jobs creation across areas.

III. What are the disadvantages of Internet Marketing?

► There are more possibilities of encouraging illegal and unethical online promotions
► There is also more possibilities for spam mails
► Some businesses require face to face contacts and internet banking may not be much effective in such circumstances
► Some age groups are not connected to the internet media. So the major backdrop of internet marketing is that it not reachable to all age groups
► Internet Marketing is not suitable to all products

IV. Some interesting facts about Internet Marketing

Here are the facts of wisdom jobs complaint study report:

► Online mobile shoppers will reach 72.8 million in 2012
► Worldwide spending on Internet advertising was $65.2 billion in 2008 and $106 Billion in 2011
► Among Internet users, the highest percentage of shopping online is in South Korea, where 99% of those with Internet access have used it to shop, followed by the UK (97%), Germany (97%), Japan (97%); the US is eighth, at 94%
► By 2009, in Japan, it is estimated that more than 10% of all the budgets will be spent online
► UK shoppers spent a total of £58.8bn online in 2010, 18% more than that was in 2009.
► 2011, December internet sales soared 25% to £6.8bn in run-up to Christmas as bad weather encouraged shoppers to stay home
► Google, Yahoo & Bing cornered 96% of the search share market in 2009. With Google accounting for 76%

More than 50% users have strong writing skills to succeed on internet marketing.

V. What are the myths and facts of Internet Marketing?

Myths and facts of internet marketing:

Myth 1: Internet Marketing is an expensive process
Fact 1: It is a cost effective method which is affordable by all the target audience

Myth 2: Search engine raking affects the local business
Fact 2: This is not correct

Myth 3: Internet Marketing generates traffic which is not helpful to product marketing
Fact 3: It is not correct, generated traffic will help you in product marketing

VI. What is the future of Internet Marketing?

Internet is changing the way of business and also the buying and selling of the products. Official e-commerce web sites are changing the buying habits of the target audience. In future internet will become an important tool in delivering the needs of the customers.

10 Important tips to handle stress interviews

Interviews are done to assess a candidate and stress interview is done mainly to test how patient enough a candidate is. In this the interviewer will try to put more pressure on the candidate or make the candidate uncomfortable, to see how the candidate will react in such situations. Interviewer will see if the candidate is still able to think logically in such stressful situations. Wisdom jobs reviews suggest that stress tests include different ways to put stress on the candidate like for example: unexpected behavior of the interviewer, uncomfortable questions, asking puzzle questions, asking questions repeatedly without even waiting for the response, acting rude, not agreeing with the candidate, continuously interrupting the candidate, and making the candidate wait for long hours. This is one of the toughest interviews and most of the candidates fail because they feel annoyed, frustrated and humiliated at the time of interview. Wisdom jobs complaints found that technical round interviews will be conducted to assess the technical expertise. Practice stress management techniques to reduce stress.

Many of them fail also because they do not know how to handle stress interviews. Wisdom jobs career edge suggest following tips to handle stress interviews:

1. Be prepared before going for the stress interviews. Make a list of similar questions that might be asked during a stress interview and prepare for those questions, by imagining how would you react for that kind of questions. Below interview tips will help you to assess yourself and you can change accordingly.
2. Try to be cool and calm throughout the stress interview. Questions may be irritating but still you have to control your anger.
3. Do not immediately react for the questions. Pause and take a deep breath and then give your response.
4. Questions may sometimes be irrelevant and discriminatory. Do not point out and try to give concise answers.
5. Sometimes interviewer may ask typical question and might be waiting for right response from you. In such kind of situations, think of what the interviewer is exactly trying to get.
6. If you need any clarifications about a question, then don’t be afraid to ask for clarification.
7. Do not restrict your answers. Sometimes this is what might be expected from you because getting right answers is not always important in these kinds of interviews. They just focus on the way you are solving the problem.
8. Interviewer may also through tantrums to test your patience. Ignore the aggressive behavior of the interviewer, stay focused and answer the question to the best of your ability.
9. If the questions are going out of limit and are hurting your emotions, then pause the interviewer.
10. Last but not the least: Be confident, be honest and be brave while answering the questions.

How to build a Perfect Modern Resume?

 ● Focus on resume Length

Resume length is an important feature of your resume. Having a long and descriptive resume is a deal breaker for the interviewers. Wisdom jobs reviews say that recruiters don’t spend their time and strength to read long pointers or paragraphs. Work on your content, exactly concentrate and include everything within two pages.

● Planned Strategy
List your strongest points. Have a plan to highlight them and use it to your best advantage.

● Typefaces and Fonts
When you are building your resume digitally, use fonts that can be read digitally. Use texts that are digitally readable to make your resume look more interesting.

● Totaling Colors
Usually adding colors to your resume depends on the company and the industry you are applying to. Applying for any creative job, can demand to show your creativity in your resume. But if you are applying to a finance or accounts job, the best pick for you is black and white resume.

● Numbers attraction the Recruiter
Recruiters love to go through numbers and accomplishments. Put down your actions and hold up them with numbers. They act as insignia to your resume and leave a strong impact on recruiters.

● Add a Dash of Your Personality
According to wisdom jobs complaints your resume previews your personality. Let the interviewer get a more personal look into your professional file. A maximum number of recruiters shortlist resumes that have customization according to job needs. If your resume succeeds in making a personal connection with the recruiter, the chances are high of you getting an interview.

● Add Interesting works
To make your resume more attractive for the person who reads, add a timeline to it. Add it chronologically or in reverse chronological order according to your requirement. It is an effective as well as a simple tool to grab attention.

● Hobbies
This section is unnoticed by most job seekers. You can use this chance to best of your advantage by advantageously inserting skill requirements as your hobbies.

 ● Focus on resume Length

Resume length is an important feature of your resume. Having a long and descriptive resume is a deal breaker for the interviewers. Wisdom jobs reviews say that recruiters don’t spend their time and strength to read long pointers or paragraphs. Work on your content, exactly concentrate and include everything within two pages.

● Planned Strategy
List your strongest points. Have a plan to highlight them and use it to your best advantage.

● Typefaces and Fonts
When you are building your resume digitally, use fonts that can be read digitally. Use texts that are digitally readable to make your resume look more interesting.

● Totaling Colors
Usually adding colors to your resume depends on the company and the industry you are applying to. Applying for any creative job, can demand to show your creativity in your resume. But if you are applying to a finance or accounts job, the best pick for you is black and white resume.

● Numbers attraction the Recruiter
Recruiters love to go through numbers and accomplishments. Put down your actions and hold up them with numbers. They act as insignia to your resume and leave a strong impact on recruiters.

● Add a Dash of Your Personality
According to wisdom jobs complaints your resume previews your personality. Let the interviewer get a more personal look into your professional file. A maximum number of recruiters shortlist resumes that have customization according to job needs. If your resume succeeds in making a personal connection with the recruiter, the chances are high of you getting an interview.

● Add Interesting works
To make your resume more attractive for the person who reads, add a timeline to it. Add it chronologically or in reverse chronological order according to your requirement. It is an effective as well as a simple tool to grab attention.

● Hobbies
This section is unnoticed by most job seekers. You can use this chance to best of your advantage by advantageously inserting skill requirements as your hobbies.

Here’s the way to Structure your Resume when you have less work Experience

Your resume plays a key role in communicating your skills and accomplishments to the prospective employer. But limited or not having no experience creates a problem when you are drafting a resume. To avoid this issue, you need to write a resume depends on whether you are an entry-level professional or experienced professional. If you have limited work experience then you can project on other areas like voluntary jobs, internships or extracurricular activities. Wisdom jobs reviews suggest that you can also highlight your educational qualifications, training’s or certifications on your resume.

Wisdom jobs complaint reports say that if you are an entry-level professional without any professional experience you need to be careful with drafting your resume. If you are an experienced professional then you are advised to select functional resume. As an entry-level candidate following steps should be used in your resume. List out your experiences in chronological order or prefer a chronological functional resume. However, if you have limited work experiences and skill set may be limited, then you can expand upon other areas like volunteering experiences, awards you’ve achieved, study abroad programs you participated in and more.

·         Use a related career objective: The main objective of a career objective is to showcase your skills and abilities to fulfill the responsibilities of the position. Like this scenario when you have no experience, your personality and character make your perfect fit for this position.

·         Focus on education: The education section of your resume should include the details of your academics. Highlight your skills and qualities if any to be considered.

·         Major achievements: This section is equal to professional experience summary. Your educational qualities can be treated as your experience. Choose the talent activities that help you get relevant job experience. You can highlight some other skills like the ability to organize, problem-solving and leadership qualities.

Have a look at wisdomjobs career edge for more career tips.

Here’s How to Reschedule a Job Interview

Having a job interview scheduled, all of a sudden you are sick, or you’re struck in a rainstorm, or simply you can’t make it. What should you do? Each one of us knew how important job interviews are, but the situations that take place can call for a rescheduling of the most important job interview.

Interviews don’t encourage upon meeting with sick candidates, so beyond doubt think about rescheduling if you are not well. Wisdom jobs reviews say that if you are not sure then get there for any reason, it’s better to try for rescheduling interview in advance. There are right ways to reschedule an interview, so that you still have a chance of getting hired, even if you cannot make up for your scheduled interview.

If you are seriously Ill

Screening up to a job interview when you are ill is going to fret the recruiter instead of impressing them. If you have any serious ill problem like flu or any spreading illness then it’s better to stay back at home, because recruiters really don’t want to hire someone who is willing to put their employees at risk.

Convincing reasons for rescheduling an interview

There are other reasons apart from an illness that demand for rescheduling an interview. Most organizations understand that situations come up, such as poor health family member, scheduling conflict, transportation troubles, and many other reasons. Wisdom jobs complaints reports found that it’s appreciable, to be honest about the reason you need to reschedule, so make it sure that it’s a valid reason. It’s better to be truthful than to be caught in a lie.

Rescheduling a Job Interview

It’s important to let the company know in a sensible manner that you won’t be able to attend the interview and try to make safe that a new interview date is scheduled when you speak to them, as long as this job is still the main concern. If you are canceling the interview then inform the hiring manager as much notice as possible.

Wisdom jobs career edge suggest that it’s best to inform the person who scheduled the interview by email and phone as well, to guarantee that your message is received as soon as possible. Let the recruiter know that you can’t make it and check if it would be possible to reschedule. Try to ask the recruiter which would be a suitable time for you to come in for your interview. Be as flexible as possible and try to put up their schedule to set another date for a meeting when you are trying to reschedule our interview because of illness. And most importantly make sure that you get some time to recover.

Giving as much notice as possible

Irrespective of the reason, give the company as much notice as feasible that you aren’t going to be there. Try to contact the interviewer as soon as you know that you won’t be able to attend the interview. Canceling the last minute, unless it’s a real emergency, may be held against you. Recruiters are most likely to understand and appreciate your being honest and giving them enough notice to adjust their own schedules can help you in getting a second chance without fail.

Check to confirm the new date

Try to confirm the rescheduled time and date of interview in your thank you note. Let them know that you are thankful for your rescheduled interview.

8 Mock Interview Questions for Freshers

“Practice is everything”. People have been hearing this as “practice makes a man perfect” from olden days.  Generally, passionate people hear this from their childhood times. And when they are set to find an opportunity to work for themselves in the corporate world this proverb or motivating sentence stands in helping them. Fresh Graduates, who may not have the skill of expertise and exposure, need to be careful in handling their interviews positively.

It is recommended that they start practicing with mock interviews even before attending their first interview.  To increase ones self-confidence levels for the final day, mock interviews help very much in crossing that success line of the interview. Check out wisdom jobs career edge for more interview tips:

What does MOCK INTERVIEW stand for?

Mock interviews are the best way to help you prepare and strategize for future interviews and help the people understanding how an interview looks like, says wisdom jobs gulf complaints.
Mock Interview can be taken up by any person who has voluntary awareness in relation to the Sector looking ahead. The intention is to create an original panorama of the interview.  People from alumni and areas of expertise with right awareness of the topics can conduct mock interviews.

Importance of Mock Interviews:

For testing once ability and knowledge along with the performance mock interviews are important. Mock interviews provide perfect intermediate in practicing interviews especially when you are applying for freshers jobs on wisdom jobs.

Benefits of Mock Interviews:

·         They help in bringing down one's curiosity and pressure levels in an interview.

·         They help in immense support & boosting up individuals confidence.

·         Helps in letting one's weakness in a responsive mode.

·         One can completely practice the real interview process.

Wisdom jobs Gulf reviews suggest that to increase the significant outcome of the mock interview that one conducts, it’s vital that the questioner contains a set of mock interview queries that may seemingly be a section of the interview. One as a fresher wouldn’t have faced similar questions about the work experience. But the interviewer can test other aspects related.

Few Mock interview questions which can help an individual get ready for the Final Day!

1.      What was the most stressful situation you have ever faced? How did you come out of it?

Recruiters try to analyze the situations whether you are capable of withstanding different stressful situations or not. For such questions, you can choose some of your past experiences where you have faced stress like organizing a university/college festival or anything and let the recruiter know how successful you managed the situation with results.

2.                  Are you a team player?

Team Player is the most essential talent that recruiters look for. Therefore, it is necessary that the recruiter should know about your capability to work in a team. Again you can pick a narrative situation from your experience in college/university or any volunteer work which you have done.

3.                  Are you ready to relocate/open to traveling?

 This question clarifies your flexibility even if your job doesn’t need traveling. Strong reasons limiting ones traveling can be mentioned in exceptional cases.

4.                  Where do you see yourself in five years?

 One of the most common interview questions which are asked by recruiters, where they test your focus and thinking ability along with your stability. Framing an answer that lets the recruiter know that one can see him/her self in the same organization handling number of opportunities in the coming years.

5.                  Mention some major accomplishments that you achieved during your programme?

 Without any experience, one can mention his/her achievements that they have had during their course times. One can also mention any projects that they have completed. The recruiter just wants to know about your brilliance.

6.                  Are you aware of the prevailing market trends of this industry?

 Your interest in the industry is known by the recruiter when you answer this question. Mostly recruiters test the seriousness of the candidate and one should carry facts and figures that can display interest of towards the job.

7.                  Quote an example where you learned from your failures?

 It’s better not to review any failures. The question makes the recruiter understand the capacity of the individual in accepting the failures and learning from them or not.

8.                  What are your career goals? What plans do you have to achieve them?

 It’s better to have career goals and the right opportunity in an interview is this where you can share your career goals with the recruiter. Even one's recruiter can help in building a smooth career curve. So there should be a specific plan to achieve it.

Above are some basic interview questions that one should be prepared in seeking desired jobs. Interviews can be scary but mock interviews would help one in walking out confidently.

Here’s how to write a Tech Resume

A resume is a story of one page which tells employers why they should hire you for the job position they are looking for. It is a combination of your achievements, skills, experiences and educational details. If it executed properly then it will play key role in securing new position.

How to start a tech resume?

It is known fact that one resume does not fit for all. Resumes differ from each other in its structure and points of emphasis. A mid-level Hadoop developer’s resume differs from a newbie network engineer’s resume. When you are applying for any role make sure that your resume is tailored to each job position. If a HR recruiter or HR observes that you are using a standards resume for all then they’ll likely reject it.

Those who are freshers want to start their career will probably look for more space throughout the document to internships, academic accomplishments, and grade-point averages. An employer will focus more on your recent accomplishments rather than an internship you had 10 years ago or your undergrad GPA.

Before you start your resume list your education high school, college, and beyond the tech-related certifications, your jobs and internships. Next, list your tech skills on a single resume which will help later when you decide which ones to highlight. After that, list if any website or social network that contains work samples, coding projects, or other work to add value to your job candidature. Adding all these information will form the spine of your resume.

Writing resume

Add some power verbs like leadership, teamwork, creativity/innovation, and much, much more to power up your experience and accomplishments.
● Avoid self-praise and exaggeration
● Use a conservative font
● Don’t get too creative
● Don’t use overused buzzwords
● Focus on results